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2nd Tuesday in November – Lean Patent Protection for the Start-Up

November 9th, 2012

Congratulations, you’ve designed a better mousetrap!  Now how do you protect your new Intellectual Property as your start-up company takes your new product to the market?

Join us at the HIVE on Nov. 13, starting at 7:30pm, when local IP lawyer, Vance VanDrake of Ulmer & Berne LLP, will be the featured guest speaker at  our November 2nd Tuesday program.  Guests and first-time visitors are welcome to attend!

There has been a lot of (well deserved) attention given to the “lean start-up” model for early stage businesses.  This model encourages start-up companies to create a minimum viable product (MVP); then iterate as the technology develops and customer feedback is received.  At its core, this model recognizes the risks of trying to guess what the customer wants and where the technology will head.

Vance will present his “lean” patent model that emerging businesses should consider.  This patent strategy  introduces the Minimum Viable Patent (MVP), which mirrors the lean start-up model and shares the same benefits of flexibility, low initial cost, and optimization.

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